Bánh Mì Ơi


With the love of Vietnamese cuisine and the youth's creative passion of youth, in 2021, the Bánh Mì Ơi team built a chain of bread shops and carts, wishing to bring new fusion and exciting flavors to the familiar bread.


Banh mi can be considered the king of Vietnamese street food. It is easy to find a bread cart on any street in Saigon. With the wheel's flexible movement, bread is also a fast, compact, and stomach-friendly dish for busy people or office snacks. 

Therefore, the Banh Mi Oi logo clicks on the round letter O like a wheel and uses two hot red and yellow tones, both expressing the hotness of the moment and at the same time expressing youth and enthusiasm.



Client: Big Belly
Master concept design by Jodric.
Photos by Bánh Mì Ơi.
© 2022, Vietnam.



THANK YOU!
View more projects at jodric.com


Bánh Mì Ơi
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